新西兰格雷默斯论文代写:提供定制服务提高品牌形象

新西兰格雷默斯论文代写:提供定制服务提高品牌形象

此外,该品牌还通过提供定制服务树立了自己的形象,比如在手提行李上的个人雕刻服务。通过为客户提供定制和个性化的特定类型的时尚皮革产品的选择,在那些愿意区分皮革产品的关键客户中有效地提升了品牌的吸引力,因为他们能够感知自己的个人喜好和品味。LV的品牌性能展示了它的耐用性和可靠性,而客户对它时尚、设计精良的产品也有很好的认可。然而,品牌也面临着一些道德问题,这些问题会对品牌形象产生负面影响。有使用皮革和其他动物的皮肤为制作袋子的目的。

新西兰格雷默斯论文代写:提供定制服务提高品牌形象
LV的箱包是由手工缝制的元素,经过工人的辛勤劳动,再经过商品的加工组合而成,以提高生产力。此外,LV在全球新兴市场平台上迅速建立起来的经典logo,最终也走上了这条道路。这个品牌的手提包和其他皮具产品在当今时代是极其普遍的,他们现在被象征为可接近的奢侈品牌,而不是一个独家的奢侈品牌。然而,关键的问题是,LV并没有将其作为一种相对于其他品牌而言极其昂贵的平价或平价奢侈品品牌进行销售。更多的钱花在奢侈品上并不是LV愿意体现的品牌形象。

新西兰格雷默斯论文代写:提供定制服务提高品牌形象

In addition, the brand has been establishing its imagery by offering bespoke services like the personally engraved service over pieces of hand luggage. By the offer of choices to customers for customizing and personalizing certain categories of fashion leather products, there is an effective boosting of brand appeal among the key customers who show willingness in the differentiation of leather products for perceiving their personal preferences and tastes. The brand performance of LV provides a demonstration of its durability and reliability, while customers have well recognition of its stylish and well- designed products.However, the brand faces certain issues in terms of ethics that affect the brand image negatively. There is use of leather and skin of other animals for the purpose of crafting the bags.

新西兰格雷默斯论文代写:提供定制服务提高品牌形象
The luggage pieces and handbags of LV consist of elements that are hand stitched with the painstaking by worker, and then are combined by process of merchandise for the increment of productivity. In addition, the classic logo of LV that was used for the quick establishment of itself in emerging market platforms across the globe have ended up running the course. The handbags and other leather products of the brand are extremely ubiquitous in the current era that they are now being symbolized as accessible luxury brand instead of being symbolized as an exclusive luxury brand. However, the key issue is that LV does not initiate the sale as an affordable or accessible brand of luxury that are extremely expensive in comparison with other brands. More money for accessible luxury is not the imagery of brand that LV is willing to reflect.