新西兰作业代写:麦当劳广告的独特

新西兰作业代写:麦当劳广告的独特

学习者选择麦当劳的广告是因为麦当劳的广告是独特的,广告中的信息对于儿童和年轻一代来说是非常清晰的。顾客从广告和即将推出的菜单价格中获取麦当劳餐厅食物的详细信息(YouTube, 2015)。有四个因素控制着消费者的行为。它们是文化因素、社会因素、个人因素和心理因素。因此,麦当劳就是一个鲜明的例子,他们的文化在市场上指定了一个良好的报价,以满足消费者的要求。改变人们的生活方式有特殊孩子们他们更被电视广告所吸引,如果产品有英雄人物就像铁人或任何其他字符然后没有说关于儿童将首先抓住麦当劳食品,通过访问到麦当劳餐厅,接近他们的父母(德,2010。美利坚合众国:塞吉,第21页)。像麦当劳这样的行业非常自豪的事实是,他们制定了一个创新的计划,为客户的新口味,口味和偏好,为他们的客户。

新西兰作业代写:麦当劳广告的独特
服务像特别的承诺,特别是对孩子和年轻一代。该公司最近推出了一款名为辣西南鸡汉堡的美味汉堡。麦当劳的使命是专注于社会和文化的表现,旨在建立对年轻一代和儿童,对社区和世界的承诺。这是一个非常经济的快餐行业。顾客根据成本和方便程度做出购买选择。麦当劳有许多公司和主要竞争对手,如肯德基,必胜客,达美乐塔可钟等。进入快餐市场有很多障碍。消费者对价格的购买决策非常方便,这意味着消费者具有购买力。这种商品的成本降低了工业利润率。之前的问题是,在成本驱动的激烈竞争中,麦当劳无法将这些优势推向消费者(Smith, and Zook, 2011)。伦敦:Kogan Page Ltd。P.30)。

新西兰作业代写:麦当劳广告的独特

The learner has selected Macdonald’s advertisement because the advertisements are unique and the message in the advertisement is very clear for the children and young generation. The customers avail detailed information about the food that is available in the restaurant of Macdonald’s from the advertisements and the prices for upcoming menus (YouTube, 2015).There are four factors, which control the behaviour of the consumer. They are cultural factors, social factors, personal factors and psychological factors. Therefore, McDonald’s is a bright case of version their culture in the market specifies a good offer to the consumer to meet the requirements of the customer. There is change in the lifestyle of people specially the children they are more attracted by television advertisement and if the product is having heroic characters like Ironman or any other character then there is nothing to say about children will grab the McDonald’s food first, by visiting to McDonald’s restaurant by approaching to their parents (De, 2010. United States of America: Sage, p.21).Industry like McDonald’s are very proud of the fact they are produced an innovative plans, for the customers for their new tastes flavour and preference for their customers.

新西兰作业代写:麦当劳广告的独特
Services like special commitment especially with the children and the young generation. The company has recently launched a tasty burger namely spicy southwest chicken burger. McDonald’s mission is to focus on the social and cultural performance for the purpose of building a commitment to the young generation and the children, to the communities and the world. It’s a fast food industry which is extremely economical. Customer makes their buying choice on the cost and the expediency. McDonald’s have many companies and the key players to compete with like KFC, Pizza hut, Dominos Taco Bell etc. There is lots of obstruction to enter into the fast food fast food market. Consumer makes their purchasing decisions on price very conveniently and this implies that the consumers have purchasing power. The cost of the commodity has been reduced margin of profit in industry. The previous trouble is that with the strong cost driven struggle McDonald can’t drive these edges to consumer (Smith, and Zook, 2011. London: Kogan Page Ltd. P.30).