新西兰论文怎么写:玛莎百货

新西兰论文怎么写:玛莎百货

玛莎百货是一个全球领先的时装零售商。除了时尚业务他们也涉足食品经营的玛莎百货经营简单食品商店以及金融业务与玛莎的钱。玛莎百货被认为是世界上最知名的品牌之一。除此之外它也被认为是最值得信赖的品牌在英国。公司就突飞猛进,塑造了一个完美的形状,努力成为他们的业务的领导者。这并不是说公司没有刎颈面临来自竞争对手的竞争,但他们已经超越美丽,给了一个激烈的竞争。玛莎百货已经标记为主导的球员之一在英国时尚业,这是因为使用他们的创新和最有效的营销策略(里斯,1973)。玛莎百货使用分割策略来吸引更多的顾客,使其品牌的标志在消费者的心中。

新西兰论文怎么写:玛莎百货

Marks and Spencer is one of the leading fashion retailers in the world. Apart from the fashion business they have also ventured into the food business operating M&S Simply Food stores as well as the finance business with M&S Money. Marks and Spencer is regarded as the one of the most recognizable brands in the world. Apart from this it is also considered as the most trusted brand in the UK. The company has grown tremendously and has shaped itself in the perfect shape while making efforts to become the leader in their business. It is not that the company has not faced cut throat competition from their competitors but they have excelled beautifully and have given a tough competition to them. Marks and Spencer has been marked as the one of the dominant players in the UK fashion industry and this is because of the use of their innovative and most effective marketing strategies (Rees, 1973). Marks and Spencer uses the segmentation strategy to attract more customers and make a mark of its brand in the minds of the customers.