新西兰代写-连锁酒店的经营服务

新西兰代写-连锁酒店的经营服务。连锁酒店可以由个人或公司、一些合作伙伴或投资者或大型母公司所有。母公司负责代表每个地理区域和价格区间的连锁店(O’Neill & Mattila, 2010)。连锁酒店也面临着高度依赖于整体战略意图和重点的限制。这些连锁酒店在营销、代表或管理方面的运作方式也有所不同。作为回报,业主有合同协议支付管理费和关键业务的利润分成。母公司通过几个所有者、品牌和连锁店雇佣管理公司来管理酒店(O’Neill & Kim, 2009)。由于管理公司为连锁酒店的经营服务是强制性的,因此有必要对资产管理进行恰当的表征。

Even though the internet is useful for the promotion of resorts and hotels, chains such as Marriott and Four Season have the benefit to hold sufficient resources for online experimentation. Resort chains have the experience of avoiding hackers who sell out the photo galleries and several dubious digital attributes of vulnerable independent hotels (Assaf et al., 2010). Hotel chains are mega- brand with significantly higher resources and capital for allocating technology and establishing a strong digital presence. For a number of independent hotels, it is difficult for them to spend some resources for the development of internet strategy and there is substantial scope of commitment. This is the reason why hotels chains are continuously outpacing independent hotels in terms of digital strategies (O’Neill & Kim, 2009).

Hotel chains can be under the ownership of an individual or a company, some partners or investors, or a huge parent corporation. The parent companies are responsible for representing chains in every geographic area and price segment (O’Neill & Mattila, 2010). The hotel chains also face restrictions that are highly dependent on the overall strategic intent and focus. These hotel chains are also operating differently in terms of marketing, representation, or management. In return, the owners have contractual agreement for payment of management fees and profit sharing out of the key operations. Parent companies hire management companies for the management of hotel throughout several owners, brands, and chains (O’Neill & Kim, 2009). As the management company serves the operations of hotels chains mandatorily, there is a necessity for appropriately representing asset management. There is also a link of hotel chains with groups of marketing affiliation or organizational membership. These linkages are extremely helpful in providing advantages like endorsement of quality, services of reservation, and assistance in marketing.

Chain hotels have the advantage of better market reach than independent hotels as they are reaching out to several market platforms under the same conceptualization. As chain hotels consist of several units, all supplies and products being purchased are more than the requirements of independent hotels (Assaf et al., 2010). Therefore, a chain hotel has the ability of better negotiating rates for the supplies and products from vendors in comparison with an independent hotel. Further ahead, chain hotels also have the ability of deriving savings in cost by synergies such as functions of human resources, and centralized marketing.

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