新西兰传媒学论文代写-高露洁公司的伦理问题实践

新西兰传媒学论文代写-高露洁公司的伦理问题实践。在道德问题方面,一些主要的关注是关于公司的利益是什么,如果在利益的背景下,其他的必须遭受损失,如普通公众或非利益相关者。高露洁在劳动力等方面的可持续性问题遵循严格的伦理实践(ethical Consumer, 2016)。然而,人们已经注意到,它的主要伦理问题之一是动物试验。高露洁参与了动物实验,而这是该公司未能完全根除的。该公司宣布自愿暂停所有对成人个人护理产品及其成分的动物测试。

In terms of ethical questions, some of the main concerns are in terms of what the benefits of the company are and if in the context of benefits, others have to suffer, such as the general public or non-stakeholders. Colgate in terms of sustainability issues with respect to labor and more follows strict ethical practices (Ethical Consumer, 2016). However, it has been noticed that one of its major ethical concerns time and again is animal testing. Colgate is involved in animal testing and this is something the company has not been able to eradicate completely. The company declared a voluntary moratorium on all animal testing of adult Personal Care Products and the ingredients used in these products. However, regulations decide that in some cases animal testing might be required. In such limited contexts, it is necessary for the company to conduct animal testing (Delmas, and Blass, 2010). But as a report from the company indicates, “on an annual basis, we commit more than a million dollars toward the development, validation and scientific and regulatory acceptance of alternative non-animal methods of product safety research. Many of Colgate’s own scientists are actively involved in research to develop and utilize non-animal test methods. Colgate’s global presence affords us a unique opportunity to help foster acceptance of non-animal alternatives by regulatory agencies around the world. We are committed to responding openly to the issues and questions related to product safety research and animal laboratory testing, and to sharing this information with all parties interested in contributing to further reductions in the use of animals” (Colgate-Palmolive, 2014). Colgate-Palmolive was the only company on PETA’s “Working for Regulatory Change” list.

Case study of Colgate was chosen and analyzed and based on the case study recommendations have been made. The TBL analysis of Colgate shows that the company understands the necessity to pursue more tactical sustainability issues. Colgate was one of the only companies that is seen to be involved in PETA and in this involvement would be able create better validation procedures. This form of information release that is taken up by Colgate is seen to be a pioneer for other companies as well. Yet, it remains that the company has not ruled out its animal testing. It has some unique strength in this fashion and should make use of them well.

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