论文代写-日本汽车工业面临的竞争优势

论文代写-日本汽车工业面临的竞争优势。过去,人们认为汽车工业更集中于美国和日本等国。日本汽车制造商因其在提高生产效率方面的创新尝试而享有巨大的竞争优势。然而,随着日本汽车工业和其他大型跨国公司被认为变得更加标准化,情况已不再如此。其他国家和订单较少的汽车制造商现在可以更容易地模仿这些公司的工作和情况。在过去可持续的竞争优势可能会受到挑战,因为有竞争力的制造商现在能够更容易地接管市场。事实上,像泰国和中国这样的国家已经成为主要竞争对手的主要生产单位,这使得日本汽车工业面临比以往更大的挑战。然而,回答这个问题“日本汽车制造商已经在多大程度上能够保持其竞争地位,跨国公司在国际市场的可能是说的标准化基于美国和日本标准的汽车市场似乎表明他们仍然享有竞争优势。

Three major trends in the automotive industry is seen to threaten the competitive advantage and the positioning of the Japanese automobile industry. The prime of them is the changing global market dynamics. The country’s automobile manufacturing has been pushed to a point where most automobile manufacturers are searching for countries with more demand. Some of the emerging markets such as that of Latin America, China and Southeast Asia are seen to be grounds for these automakers. In such context, the biggest threat to the competitive position of Japan would be the skilled and cheap labor that might be available in these countries. Japanese automakers with their skilled labor are also heavily invested in terms of capital into their employees and hence for them to adapt to newer structures of employee, training and more could be challenging. Secondly most automakers have made global alliances. US automakers such as Ford and Chrysler have merged with strategic alliances (Nag et al, 2007). In this context the Japanese automotive sector is actually stronger because they have also entered into some of these alliances. Some automakers such as the Chrysler have initiated the Chrysler Daimler-Benz merger. This will strengthen their gains with respect to the US market and others have initiated similar alliances for expansion. Industry consolidation is part of the alliances venture and this is one thing that Japanese automakers have to be wary of again. Global manufacturers attempt to position themselves such that they would have better access to different foreign markets (Fahy, 2002). Some of the key groups that are hence formed are that of the GM, Ford, Toyota group. This is promising for the Japanese automaker companies as it does indicate that they are in the forefront. Some of the remaining groups merge with the lower group automobile companies as this enables them to challenge the first order ones. Some of the lower groups also are becoming more attuned to the standardizations of the automobile industry (Nag et al, 2007).

In the past the automobile industry was seen to be more concentrated with countries such as the United States and Japan. Japanese automotive makers enjoyed a huge competitive advantage because of their innovative attempts to manufacturing efficiency. However, this is no longer the case, as Japanese automotive industry as with other giant multinationals are seen to becomes more standardized. Other countries and lesser order automotive manufacturers could mimic the working and situation of the companies more easily now. The very competitive advantage that was sustainable in the past might be challenged as competitive manufacturers would be able to take over more easily now. In fact, countries like Thailand and China have become major production units for major competitors making Japanese automotive industry more challenged than usual. However, to answer the question of ‘To what extent have Japanese automobile manufacturers been able to retain their competitive position as multinationals in international markets’ it could be said that the very standardization of the automobile market based on the US and Japanese standards does seem to indicate that they still enjoy the competitive advantage.

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