新西兰代写

essay 代写:餐饮行业竞争

essay 代写:餐饮行业竞争

新西兰松露咖啡馆是新西兰竞争激烈的餐饮行业的一部分。咖啡店以其咖啡的选择来迎合顾客,同时也提供休闲的美食,这是一个快速增长的领域。喜欢这个细分市场和它的流行的人们已经在这个行业中引入了许多新的衍生产品。特别是惠灵顿市下赫特区的松露咖啡馆是咖啡馆爱好者们更喜欢的藏身之处。在这种背景下,Truffles Cafe被认为正在遭受营销管理不善,因为这家咖啡馆并没有完全转化为有效地使用社交媒体营销策略。不使用社交媒体营销策略会给公司带来风险,因为公司有可能输给竞争对手。

essay 代写:餐饮行业竞争

此外,正如行业背景研究所显示的那样,未来的消费者群体将会扩大,松露咖啡可能会失去扩张的好处。综合运用社交媒体策略,也能让公司与新消费者建立联系。更新的消费群体将意味着未来的新机遇。对这一主题进行了详细的文献综述。首先,讨论了社会化媒体中视觉营销的使用。视觉媒体信息更具吸引力。社交媒体营销能够增强对客户的吸引力,因为它吸引客户的视觉方式。同时,那些使用社交媒体来满足用户需求的人也可以通过更简单的方式在线连接这些产品。消费者的参与也被认为是一个重要的二次研究发现。必须鼓励消费者以反馈的形式参与,并更多地参与其中。

essay 代写:餐饮行业竞争

Truffles Café New Zealand is part of the highly competitive restaurant and beverage industry of New Zealand. Cafés which cater to customers in terms of their coffee choices and at the same time also serve casual fine dining are a fast growing segment. People who like this segment and its popularity have introduced many new spawns in the industry. In particular, the location of Truffle Café in Lower Hutt, Wellington is a more popular hideout for café lovers. Given this background context, Truffles Café is seen to be suffering a marketing mismanagement in that the Café has not fully converted to using social media marketing strategies effectively. Not using social media marketing strategies puts the company at risk because there are chances that the company could lose out to competitors.

essay 代写:餐饮行业竞争
Furthermore, as background research on the industry indicates, there are future consumer segments to be expanded into and Truffle Café could lose out in expansion benefits. Use of social media strategies in a comprehensive way would enable the company to connect with newer consumers as well. Newer consumer segments will mean newer opportunities for the future. A detailed literature review was conducted on the subject. Primarily, the use of visual marketing in social media was discussed. Visual media messages are more highly appealing. Social media marketing enables a more strengthened attraction for the customer because of the visual ways that it engages them. Also people who use social media for user gratification would be able to connect with these products online in an easier way. Participation of the consumer is also presented as a key secondary research finding. Consumer participation in the form of their feedback and more has to be encouraged.